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2025 Fall Semester
BA2190/Lecture/B2 - Consumer Behavior
|
Credits
3.00
The solution to marketing problems rests in sound analysis of consumer behavior. Using the case method, you will find a practical outlet for quantitative and qualitative consumer analysis tools. Cases will explore both goods and services marketing in both industrial and consumer environments. Prerequisites: BA1090 Transfer: Refer to the Transfer Alberta website for up to date information.
Delivery Type
On-Campus (Attend On-Campus, In-Person)
Registration Type
Credit
Fees
Library Fee
$5.50
per credit
Mental Health
$4.15
per credit
SA Fee
$10.97
per credit
Student Serv Fee
$10.50
per credit
Technology
$5.75
per credit
Tuition
$159.03
per credit
Wellness
$5.09
per credit
Instructors
Evans, Mark Edward
Duration
9/3/2025 - 12/20/2025
Schedule
WedFri 1:00 PM - 2:20 PM; GP, GP Campus, Room A305
Corequisites
N/A
Credit Types
Alpha Grade
Class
5
Seats
| 5
Remaining
Open